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20 Dec 2025 12:44
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  •   Home > News > Entertainment

    Olivia Wilde is releasing a charity necklace to help victims of the California wildfires

    The 41-year-old actress has teamed up with her Conscious Commerce co-founder Babs Burchfield and ethical jewellery brand Starling Jewelry to create a diamond pendant which will be sold to raise money for two charities serving those impacted by the fires, which killed 31 people and devastated swathes of southern California back in January.


    A statement posted on Starling Jewelry's Instagram page explained: "Over the past year, we've been working together with Conscious Commerce founded by our friends Olivia Wilde and Babs Burchfield, to create our second charm together.

    "After the devastating fires last January in Los Angeles we wanted to do something meaningful that would give back to our beloved hometown. We are proud to introduce the LA Charm, an homage to the strength and resilience of LA ...

    "This piece is a symbol of the community we're proud to call home."

    Olivia told PEOPLE: "It's wild that it's already been a year. So many people we love were directly impacted.

    "Some lost their homes; others lost their sense of safety, which is its own kind of loss. Watching people you care about go through something like that stays with you."

    The necklace features the letters LA in a circle surrounded by diamonds and comes in both gold and sterling silver. The 14k gold version sells for $900 with $450 going to charity while the sterling silver is priced at $450 with $150 going to good causes.

    The money being donated will go to two charities - the Dena Care Collective, an organisation which supports historic Black communities in Altadena and Pasadena, and Didi Hirsch Mental Health Services, which provides mental health care as well as support groups for survivors and first responders.

    Olivia added of the charity necklace project: "Los Angeles is a city we love and have lived in longer than anywhere else,. Creating something here that can actually help people felt right ...

    "Both organizations were doing the work before anyone was watching - and they stayed long after the headlines faded. They just get resources to people who need them."

    Olivia previously collaborated with Starling Jewelry in 2021 creating a sundial pendant which was sold to raise money for the St. Luke Foundation for Haiti to help the organisation's work during the COVID-19 pandemic and rebuilding following an earthquake which struck the country.

    Olivia told Variety at the time: "We decided on a sundial for the design because it represents taking what we have learned and moving in an even brighter direction."

    © 2025 Bang Showbiz, NZCity

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