News | Entertainment
3 Feb 2026 12:52
NZCity News
NZCity CalculatorReturn to NZCity

  • Start Page
  • Personalise
  • Sport
  • Weather
  • Finance
  • Shopping
  • Jobs
  • Horoscopes
  • Lotto Results
  • Photo Gallery
  • Site Gallery
  • TVNow
  • Dating
  • SearchNZ
  • NZSearch
  • Crime.co.nz
  • RugbyLeague
  • Make Home
  • About NZCity
  • Contact NZCity
  • Your Privacy
  • Advertising
  • Login
  • Join for Free

  •   Home > News > Entertainment

    Victoria Beckham wanted her new eyewear range to focus on "shape and proportion"

    The 51-year-old fashion designer is fronting her namesake eyewear brand's campaign for the first time, and she has opened up about her goals for the collection.


    She said in a statement: "I wanted strong, instantly recognisable silhouettes that felt effortless to wear, so the focus for this collection was really on refining shape and proportion."

    Victoria - who has been given the title of Lady after her husband Sir David Beckham's knighthood - wanted to ensure the range stayed true to her brand's DNA.

    She insisted the frames should feel "considered, versatile and rooted in the idea of eyewear as part of the wardrobe rather than an afterthought".

    The collection - which will be available globally via select eyewear and fashion retailers this month - is being produced by Safilo group following a 10-year global licensing agreement which was reached in July 2025.

    The deal included the designing, manufacturing and distribution of eyewear collections for the Victoria Beckham brand until December 2035.

    Victoria said at the time: "I'm thrilled to be working with Safilo to take Victoria Beckham Eyewear to the next level. "Their expertise in the field is unparalleled, with a longstanding reputation for exceptional quality and craftsmanship.

    "With their global reach and industry-leading capabilities, I'm excited about the opportunities ahead and can't wait to bring our shared vision to life."

    The former Spice Girls star previously had a deal with Marchon for her Victoria Beckham Eyewear brand.

    Angleo Trocchia, chief ex ecutive officer of Safilo, added: "We are excited to welcome to our portfolio one of the industry's most iconic creative directors.

    "Together, we aim to strengthen the brand's position as a global eyewear reference in women's fashion, offering uniquely designed and beautifully crafted pieces that stand out for their attention to detail, minimal design, and sophisticated aesthetics - a luxury proposition empowered by the influence and legacy of Victoria Beckham, who has successfully built and affirmed her brand within the fashion industry."

    © 2026 Bang Showbiz, NZCity

     Other Entertainment News
     03 Feb: Neil Young was "scared" about turning 80
     03 Feb: Nicola Peltz Beckham is returning as the face of Genny for its new campaign
     03 Feb: Sydney Sweeney wanted to make lingerie which "everyone feels really good in"
     03 Feb: Rafe Spall feels "the passing of time" since becoming a dad again
     03 Feb: Kerry Katona has been admitted to hospital after being struck down with colitis
     03 Feb: Sydney Sweeney thinks her friendship group can be "very intimidating to a lot of guys"
     03 Feb: Kate Walsh says Eric Dane's health battle is "so painful"
     Top Stories

    RUGBY RUGBY
    The All Blacks will open their 2027 Rugby World Cup campaign against Chile in Perth on Saturday, October 2, a day after Australia start the tournament against Hong Kong in the same city More...


    BUSINESS BUSINESS
    Some bad news for the many Kiwis who'll need to re-fix their mortgage again this year More...



     Today's News

    Entertainment:
    Neil Young was "scared" about turning 80 12:31

    International:
    Takeaways from the many mentions of Donald Trump in newly released Epstein files 12:27

    Law and Order:
    A 20-year-old woman will appear in court over an alleged assault on a bus driver in Auckland's CBD overnight 12:27

    Entertainment:
    Nicola Peltz Beckham is returning as the face of Genny for its new campaign 12:01

    Health & Safety:
    Midwives will now be able to administer vaccinations to babies 11:57

    Entertainment:
    Sydney Sweeney wanted to make lingerie which "everyone feels really good in" 11:31

    Rugby:
    The All Blacks will open their 2027 Rugby World Cup campaign against Chile in Perth on Saturday, October 2, a day after Australia start the tournament against Hong Kong in the same city 11:27

    Business:
    Some bad news for the many Kiwis who'll need to re-fix their mortgage again this year 11:07

    Politics:
    The Mayor of Auckland says the Government's planned rates cap is a silly idea that won't save households much money 11:07

    Entertainment:
    Rafe Spall feels "the passing of time" since becoming a dad again 11:01


     News Search






    Power Search


    © 2026 New Zealand City Ltd