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23 Jul 2024 12:25
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  •   Home > News > Entertainment

    David Beckham has resolved his lawsuit with Mark Wahlberg's F45 Training

    The former soccer star's management firm DB Ventures Limited sued the company for breach of contract in October 2022, seeking more than $10 million in damages after a promotional agreement allegedly failed to pay out "substantial cash and equity compensation", but now both parties have reached an agreement


    F45 Training Holdings Inc. explained DB Ventures Limited have agreed to drop the lawsuit against F45 Training and David will stay on as an ambassador for the company.

    Dan Dienst, ex ecutive Vice Chairman of Authentic Brands Group, which has a controlling stake in David's management business, said in a statement: "We are pleased to have settled this issue and to retain our investment in F45, and wish the team all the best for the future."

    Tom Dowd, CEO of F45 Training added in his own statement: "For a long time, F45 has been - and continues to be - a supporter of Beckham, as he has been for our brand, and are pleased to have reached a mutual business decision to resolve the matter."

    The lengthy lawsuit previously explained David had signed up for a deal which should have generated millions of dollars in yearly payments in exchange for the rights to use his image and brand, but things went wrong when F45 allegedly "began to falter" earlier this year due to "fiscal mismanagement and macroeconomic pressures."

    It alleged millions of dollars were withheld by the fitness franchise, despite the company's contractual obligations, and David argued the deal with him "enhanced its public profile and credibility and helped roll out new fitness offerings for F45".

    He felt this ultimately helped F45 go public in 2021 with a valuation "nearly three times higher" than the company had two years before.

    David, 49, bought into F45 when it "led an investment round that reportedly valued the company at approximately $634 million", but a few years later, his investment because a "fraction of the value" it was when he first bought in as the worth of the franchise plummeted.

    David also argued F45 "rendered freely tradable, substantially more stock to various entities affiliated with Fortress Investment Group during this same period of time, and had accelerated the vesting of other shares issued to Wahlberg, another key celebrity, who is also a board member, director, and insider."

    The case was last seen by a judge in September 2023, and it is unclear why nothing has happened from then until the new resolution.

    © 2024 Bang Showbiz, NZCity

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